tmLiveContent™ - Hospitality

Extend Your Hospitality!

Restaurants live and die on a few key principles: good location, good food and great service/hospitality. We believe that your business must extend the ‘experience’ they create in their premises and through their staff to customers or guests when they are not in your establishment. But how do you do this cost effectively? Which tools should you use? And what restaurant manager has the time to manage this?

We understand. So we created the tmHospitality™ solution within our interoperable suite of marketing technologies just for you. Combined or individually, these marketing modules can assist any restaurant – big or small, fast food or five-star – to easily extend their hospitality and service beyond their walls.

And best yet – you are not forced to work with template solutions to take advantage of cost-effective programs. As with any of our solutions, we use these technologies to power unique creative thinking and branding. Check out the summary list of features and call us to learn how we can add value to your online marketing practices.

tmHospitality™ Feature Summary

FEATURE

SUMMARY

Content Management

Web site content management solution (CMS), powered by our tmLiveContent™ engine allows for the real-time management of:

Web pages	Page content
Navigation	Online forms
Calendar of Events	SEO tools
Site traffic reporting	Images/Banners
Menus	Events
Media Gallery	News & Events
Online music	Maps/Contact
Viral Features	Social Media bookmarks

Customer Surveys

Customizable online surveys with unlimited number of responses allow guests to enter receipt code and complete guest satisfaction ‘comment cards’ online with the opportunity to join a customer database and choose communication options.

With the Sweepstakes plug in, the web site can award instant or monthly prizes to respondents.

e-card initiations

Upload restaurant-branded e-cards allowing site visitors to send e-card invitation/announcements for get-togethers such as: Beer ‘N Wings, Ladies Night Out, Birthday/Anniversary Dinners, Cocktail Hour, etc.

Party Planning

Site members have the option to use the e-cards to send invitation to planned parties. Features include:

Personalized e-cards	Multi-person invitations
Response tracking	Response alerts
Date/time planning	Reminder alerts
Manager confirmations	Reservation bookings

VIP Member Site

Online password-protected ‘members only’ area including the following features:

Chef’s Blog	Bartender’s Tips
My Invitations	My Reservations
Party planning	Calendar of Events
Profile management	CMS- pages
Voucher downloads	Member Forums

Online Reservations

Complete date/inventory management allowing the restaurant manage total control over the availability of time slots, number of tables, reservation times & blackout periods, etc. Module features real-time confirmation & reminder emails/notices.

Gift Card Sales

Simple online shopping cart for the promotion and sale of gift cards. Option to plug into real-time payment gateway.

Digital Marketing

A complete e-mail marketing program is synced with the CMS-web site (or can be used on its own) to create/send/track:

Promotional e-news
Holiday cards
Text/SMS messages
Automated birthday greetings

Contests

On its own or tied into customer satisfaction surveys, this tool allows for site visitors to enter monthly sweepstakes draws.

Upgrade this feature to offer customized online contests such as online treasure hunts, kids games, etc.

Social Media

Social media tools include Blogs, Forums, Video/Image Galleries, Social Network bookmarks, etc.

Loyalty Program

This upgrade can provide for guest affinity or loyalty programs that can track and reward various customer behaviours from total dollar spent to types of menu items ordered to frequency of visits or date of visits.

The customized solution can offer automatic or self-redeemed rewards based on the restaurant’s business model.

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